The intent of SHSF is to live life with passion and madness to achieve a goal: to try to create something that can last forever. The invitation is therefore to abandon all certainties, all dogmas by living with a single mantra: SHSF - be hungry, be crazy.

The brand focuses on textile experimentation and details down to the smallest detail, as these are the characteristics that make a garment simply unique.

For SHSF it is essential, through collaborations with Italian artists, to create a strong connection between art and fashion that characterizes our projects.

Our futuristic vision is a play of colors and ideas, of old and new, simplicity and particularity that takes its cue from elements of the past trying to make us stand out among contemporary trends.

We base the creation of our garments on extravagant ideas that are constantly reworked over time, finally giving birth to a mix of contrasts and new combinations that in the most original way possible make us and our products recognizable and unique in the world of fashion.